FIRST SHAPES ON ILLUSTRATOR
I started on my basic layout by using the shapes tool and adjusting/distorting parts to create what I wanted. I originally wanted to put a spoon and fork on each side however realised this would not work in the space I had available. I downloaded a font from fontsquirrel.com called ‘Carrington’ as I feel like it fits the ‘recipe’ type of look and is elegant yet legible. I decided with just using the word ‘Pancakes!’ as I feel as though ‘How To Make Pancakes’ would have been too long and it is obvious with the rest of the image (when it’s done) that it will be how to make them. I then went on to create the stack of 7 pancakes for each step. I did this by placing an image of the pancake stack I got from flickr.com and used this as a guide. I used the pen tool to go around each pancake and rounded the edges. I made each pancake a different colour to co-ordinate with each step. I am planning on making the images for each step in the same colouring as the step it goes with. I am still playing around with the idea of taking out the rectangles on each side but I want to see how the step-by-step images will look with and without it first before I decide.
Once I had completed the pancake stack and the toppings I added in tiny indicator lines just in case it is not clear which step goes to what pancake. With the colour scheme, the basic colours I ideally want to keep with the shades of yellow/browns (as these are the colours of pancakes) and with white/black. I do not want to make it too complicated with extra colours. I did try a few different coloured background base colours, however I ended up keeping with the grey (only slightly lighter) just to make the baker’s hat, plate and pancake stack really ‘pop’ and contrast well.
I have also just completed the smaller infographic by using two of the stack of pancakes, the toppings and just simply ‘Pancakes!’ in the same font. I used the ‘type on a path’ tool to make the title curve in a similar way to the pancake’s edge.